Gentek Broadband, Network Security, VoIP
About us

Over 30 years of successful growth.
Gentek is a Canadian leader in the distribution of Broadband, Network and VoIP products and value added services. Our 30+ years distributing product in the IT industry have resulted in a careful selection of the leading brands in each of these categories and along with our extensive sales knowledge, product training and support, we are THE CHOICE for your customers' requirements.

Gentek is a different breed of distributor. We‘re a tightly knit group of people who care about your business. We are focused. We are niche. We understand the products that we sell, and we want to make sure you purchase what your customer requires. We carry a select line of products from a limited number of vendor partners, and we deliberately only represent "Best of Breed" product manufacturers.
Our team.
Mitchel Freedman CEO
Mitchel Freedman
@ Gentek since 1980
Mitchel started Gentek in 1981, just after having moved to Toronto. In the truest fashion of an entrepreneur, Gentek began in his small apartment, literally out of the closet, growing into the successful company that it is today.
Gil Broude VP Sales
Gil Broude
VP Sales
@ Gentek since 2006
Gil joined Gentek in 2006 and ever since then, Gentek has enjoyed explosive growth. Today, Gil continues to be passionate about Gentek's goal to become better, faster, more efficient and most importantly, to always provide the best possible customer experience.
Jeffrey Freedman
Jeffrey Freedman
VP Marketing
@ Gentek since 1980
Jeffrey has been with Mitchel since the beginning. He's responsible for Gentek's marketing efforts (web page, promos, e-blasts) and is constantly looking for new and creative ways to make Gentek a better company.
Albina Katz
Albina Katz
@ Gentek since 1987
Albina has been with Gentek for over 20 years. She’s responsible for keeping the company on track financially and handles a tough job with grace and ease.
Joel Steacy
Joel Steacy
Assistant Warehouse Manager
@ Gentek since 1987
Joel is a loyal and dedicated employee, responsible for making sure that orders are processed efficiently and quickly.
Eric Li
Eric Li
@ Gentek since 1997
Eric is known around Gentek as Mr. Fix It. He’s creative, energetic and is an indispensible player on the Gentek team, ready to help his co - workers but more importantly to help our customers.
Todd Harrison
Todd Harrison
Service Manager
@ Gentek since 1999
Todd is the manager of Technical Support/Customer Service. He's great at talking to customers, understanding the problems or concerns they may have and solving those issues properly, courteously, and professionally.
Jason Richardson
Jason Richardson
Warehouse Manager
@ Gentek since 2005
Jason is responsible for making sure that the Gentek warehouse runs effectively and efficiently. Due to his efforts, product is received and shipped with the utmost accuracy, ensuring that customers' orders are done right.
Hartley Andrews Order Desk
Hartley Andrews
Order Desk
@ Gentek since 2010
Hartley is the person who ensures that orders are processed smoothly and is an integral part of helping Gentek to get our customers the products that they order on time, every time.
Asher Majgawker Purchasing
Asher Majgawker
@ Gentek since 2011
Asher is responsible for product procurement at Gentek. Asher's attention to detail allows Gentek to be a leader as a company that has the product you want, in stock.
Nadine Esrock Sales/Admin
Nadine Esrock
@ Gentek since 2013
Nadine is Gentek's coordinator of relationships with customers and vendors.
Sammy Lu
@ Gentek since 2015
Sammy joined the team in 2015 as Gentek's Provisioning & Product Customization Technician.
Alex Silva
Alex Silva
@ Gentek since 2015
Alex is the most recent addition to our team. As Gentek's Senior Technical Product Advisor, he is available to answer all your product related questions and will ensure you are making the right purchasing decisions.
Kevin Tobin
Kevin Tobin
@ Gentek since 2015
Kevin is our Director of Sales for Eastern Canada and has over 25 years of experience in the IT industry working for both manufacturers and distributors.
This is the team that makes Gentek what it is. We’re in the distribution business. But we’re also in the customer service business. Know that when you buy from Gentek, you can count on us to provide you with a “Customer Comes First” attitude, the best possible product choices, competitive pricing, and fast and efficient processing of your orders.
We’re here to help you get what you need.
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